NIKO PRIVACY POLICY

Last Updated: 19th March, 2025

INTRODUCTION

Niko ("we," "our," or "us") values your privacy and is committed to protecting any information we collect from you or about you. This Privacy Policy explains how we collect, use, and share your Personal Information when you use our mobile application and related services (collectively, the "Services").

This Privacy Policy applies to the Niko application and all related services. Please read this Privacy Policy carefully to understand our practices regarding your Personal Information.

HOW NIKO PROTECTS YOUR IMAGES AND OTHER DATA

We want to help you understand how Niko processes your personal data, as well as your options when it comes to managing it. It's important that you also understand how Niko protects your images and videos.

The following highlights a few key details about the app and our security measures:

Niko is a photo-editing and style enhancement app. It enhances photos by improving aspects such as styling and provides virtual try-on features powered by AI.
Niko's technologies are not used to identify or authenticate people in the images.
You retain control over the images you upload, enhance, and generate using Niko. We don't sell, trade, or claim ownership of any of your images—no matter whether you use Niko to edit your existing images or to generate new styles.
Your images aren't used to train our AI technologies, unless you explicitly opt in for that.
Your images are safeguarded with appropriate security measures, following privacy and data protection laws and industry standards.

1. INFORMATION WE COLLECT

Personal Information

We may collect the following types of personal information:

Identifiers: Such as your name, email address, and device identifiers.
Account Information: When you create an account, we collect your name, contact information, and account credentials.
Authentication Information: We use Google and Apple sign-in services exclusively for authentication. When you use these services, we may receive your name, email address, profile picture, and unique identifier from these providers. We do not receive or store your passwords for these services.
Images and Visual Data: Including photos you upload to try virtual styles, which may include your face and body imagery.
Face Data: When you upload photos, we may process information about faces (e.g., facial features' location and shape) to enable virtual try-on features and style recommendations. This face data is not used to identify or authenticate individuals. Depending on your jurisdiction, face data may be considered biometric data.
Device Information: Information about your device, including device name, operating system, browser type, and mobile network information.
Usage Data: Information about how you use our Services, including the styles you try, features you use, and actions you take within the app.
Location Information: General location information based on your IP address.

User Content and Communications

User Content: Any content you upload to our Services, including photos and style preferences.
Communication Information: If you contact us, we may collect your name, contact information, and the content of your messages.
Feedback and Reviews: Information you provide when rating styles or providing feedback.

Technical Information

We automatically collect certain information when you use our Services:

Log Data: Information sent by your device when you use our app, including your IP address, device type, operating system, app version, the date and time of your request, and how you interacted with our app.
Cookies and Similar Technologies: We use cookies and similar tracking technologies to operate and improve our Services. You can adjust your device settings to control cookie usage, but this may affect functionality.
Analytics: We use analytics tools to understand how users interact with our Services to improve the user experience.

2. HOW WE USE YOUR INFORMATION

We may use your Personal Information for the following purposes:

Providing and improving our Services, including virtual try-on features and style recommendations.
Legal basis: To fulfill our contract with you.
Personalizing your experience and delivering content relevant to your interests.
Legal basis: Based on our legitimate interest in enhancing user experience, unless consent is required by law.
Processing transactions and managing your account.
Legal basis: To fulfill our contract with you.
Communicating with you about our Services, updates, and promotional offers.
Legal basis: With your consent, where required, or based on our legitimate interest for non-promotional updates.
Analyzing usage patterns to enhance our Services and develop new features.
Legal basis: Based on our legitimate interest in improving our Services.
Protecting against fraudulent, unauthorized, or illegal activity.
Legal basis: Based on our legitimate interest and legal obligations.
Complying with legal obligations.
Legal basis: To meet legal requirements.
Enforcing our terms and policies.
Legal basis: To fulfill our contract with you and based on our legitimate interest.

Photo Storage and Processing

When you upload photos to our app:

Photos are stored on our secure servers to enable you to access your previous styles and results.
When you delete specific photos from your profile, they are removed from our active systems within 30 days.
We may keep backup copies for a limited period (up to 90 days) for disaster recovery purposes.
Photos are retained for the duration of your account's active status, plus up to 30 days after account deletion.

Use of AI and Virtual Try-On Technology

We use AI to power our virtual try-on features and style recommendations. This technology:

Processes facial features to apply virtual styles correctly
Creates personalized style recommendations
Is not used to identify individuals
Does not share your face data with third parties for identification purposes

3. HOW WE SHARE YOUR INFORMATION

We may share your Personal Information with:

Service Providers: Third-party vendors who help us operate our business and deliver our Services, including cloud storage providers, payment processors, analytics services, and customer support services.
Third-Party API Providers: We use third-party AI/ML API services to generate virtual looks and style recommendations. When you upload images or use our virtual try-on features, your images and related data may be processed by these third-party API providers. These providers may use your data only to provide services to us and in accordance with our instructions and this privacy policy.
Legal Requirements: When required by law or to protect our rights, privacy, safety, or property, or those of our users or third parties.
Business Transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets.

We do not sell your Personal Information to third parties under any circumstances.

4. DATA SECURITY

We implement reasonable security measures to protect your Personal Information from unauthorized access, alteration, disclosure, or destruction. However, no internet or email transmission is ever fully secure or error-free.

Data Retention

We retain your Personal Information only for as long as necessary to provide you with our Services or for other essential purposes such as complying with our legal obligations, resolving disputes, and enforcing our agreements.

For most data, we retain information for a maximum of three (3) years from your most recent interaction with the app, or from the expiration of your subscription (if applicable). After this period, unless any legal obligations require that the data is retained for longer, the data is either deleted or anonymized.

Data Storage

Your information may be transferred to and stored on servers located in various regions around the world, including but not limited to India, the United States, and other countries. These locations may be outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ from those in your jurisdiction.

5. CHILDREN'S PRIVACY

Our Services are not intended for users under the age of 16. We do not knowingly collect Personal Information from individuals under 16. If you are a parent or guardian and believe your child under 16 has provided us with Personal Information, please contact us at mehulsrivastava92@gmail.com. If we learn that we have collected Personal Information from a user under 16, we will take steps to delete that information from our servers and terminate the associated account.

6. YOUR RIGHTS AND CHOICES

Depending on your location, you may have certain rights regarding your Personal Information:

Access: You may request access to your Personal Information that we hold.
Correction: You can request that we correct inaccurate or incomplete information.
Deletion: You can request the deletion of your Personal Information in certain circumstances.
Portability: You may request a copy of your Personal Information in a structured, commonly used, and machine-readable format.
Opt-out: You can opt out of certain uses of your information, such as promotional communications.
Withdrawal of Consent: You may withdraw your consent at any time for processing activities based on consent.

To exercise these rights, please contact us at mehulsrivastava92@gmail.com. We will respond to your request in accordance with applicable law.

Account Deletion

When you request to delete your account:

Your profile information will be removed from our active systems.
Your photos and style history will be deleted from our active systems within 30 days.
Information may remain in our backup systems for up to 90 days.
We will retain only the information necessary to comply with legal obligations, resolve disputes, or enforce our agreements.

7. INTERNATIONAL USERS

By using our Services, you acknowledge that your Personal Information will be transferred to our servers and to the servers of the third-party service providers we rely on, which may be located in countries with different data protection laws than those in your country.

Data Protection for Users in the European Economic Area (EEA), United Kingdom, or Switzerland

For users in the EEA, UK, or Switzerland, we process your Personal Information based on the following legal grounds:

Performance of a contract when we provide you with our Services.
Our legitimate interests in protecting our Services from abuse and improving our Services.
Your consent, when we specifically ask for it.
Compliance with our legal obligations.

We implement appropriate safeguards for transferring Personal Information outside of these regions, using standard contractual clauses or other legally valid transfer mechanisms.

India's Digital Personal Data Protection Act (DPDPA)

Niko complies with India's Digital Personal Data Protection Act (DPDPA) and other applicable Indian data protection laws. In accordance with the DPDPA:

We obtain and process your personal data with your explicit consent.
We collect only the information necessary for the specified purposes.
We implement appropriate security measures for your data, especially for sensitive information like photos.
We honor your rights to access, correct, and delete your personal data.
We ensure that third-party processors handling your data maintain appropriate safeguards.
We will notify relevant authorities and affected users in case of significant data breaches as required by law.

For Indian users, you have the right to file a complaint with the Data Protection Board of India regarding the processing of your personal data.

8. CALIFORNIA PRIVACY RIGHTS

If you are a California resident, you have specific rights regarding your Personal Information under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:

The right to know what Personal Information we collect about you.
The right to delete your Personal Information.
The right to correct inaccurate Personal Information.
The right to opt-out of the sale or sharing of your Personal Information.

We do not sell or share your Personal Information as defined under California law. To exercise your CCPA rights, please contact us at mehulsrivastava92@gmail.com.

9. LINKS TO OTHER WEBSITES AND SERVICES

Our Services may contain links to third-party websites, apps, or services that are not operated by us. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party services you access through our Services.

10. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. For significant changes, we will provide additional notice, such as an in-app notification or email. Your continued use of our Services after such modifications constitutes your acknowledgment of the modified Privacy Policy and your agreement to abide and be bound by it.

11. CONTACT US

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Email: mehulsrivastava92@gmail.com

Address: B23, Seema Apartments, Sector 11, Plot. No 7, Dwarka, New Delhi - 110075

Mehul Srivastava

Developer, Niko